October 2020 Personal Message by Alberto Vasallo, President & CEO of El Mundo Boston
My COVID-19 Response Support Team Advisor, David Roache, has proven to be an incredibly important asset as we continue with our pivot. The area I charged David with was to work extensively and almost exclusively with reorganizing and re-directing our sales department on creating more sales offerings around our digital content and audience.
Specifically, David has been working with our main advertising professional, Jay Cosmopoulos, in looking at what he needs to sell, what resources the company needs to invest in and how we can be more strategic, systematic and structured in our sales approach.
This has led to a more holistic approach to increasing our revenue and also in securing a more realistic sales projection for the rest of 2020 and looking into 2021.
The results speak for themselves. We have a much more focused team-effort which has led to landing several big accounts, while also having more of a team-tackle approach to selling and ensuring deliverables are met for all new clients.
The overall effect is very palpable and apparent in our bottom line. We are very happy with this resource FBE has put on the table for us. The grade for David would be a straight “A”, from me.
Nectar Community Investments, with the Boston Foundation and the Local Enterprise Assistance Fund, provided a $900,000 financing package for construction and launch of a Vicente’s Supermarket branch at 452 Mount Pleasant St.
Vicente’s estimates the store has created about 30 construction jobs through 10 contractors, most owned by people of color.
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Fourth Vicente’s supermarket brings jobs, access to healthy food to South Coast community
Nectar Community Investments, in partnership with The Boston Foundation and Local Enterprise Assistance Fund (LEAF), has provided a financing package for the new Vicente’s Supermarket in New Bedford, Mass. The New Bedford store, which opened today as the company’s fourth location, mirrors the approach of its Brockton and Pawtucket, R.I., markets: located in a low- to moderate-income community adjacent to a food desert and making healthy food accessible to historically underserved neighborhoods.
“We’re proud to help provide this critical financing to Vicente’s Supermarket as the company expands into New Bedford,” said Nectar Community Investments Executive Director Glynn Lloyd. “Small businesses are the backbone of the Massachusetts economy, and Vicente’s exemplifies that definition: providing healthy food access, creating jobs and positively impacting the community. Thank you to our ecosystem partners at The Boston Foundation and LEAF as well for teaming up with us to make this financing possible.”
“In Brockton and Pawtucket, Vicente’s markets are not only meeting a critical need for food — they are central hubs in their communities,” said Orlando Watkins, Vice President and Chief Program Officer at the Boston Foundation. “The Boston Foundation has a longstanding history …
Nectar’s Executive Director Glynn Lloyd spoke to The Bay State Banner about our organization’s innovative approach and a recent award from the CDFI Fund to help fuel our work. Learn more about patient capital, the Business Equity Initiative for Diverse Developers, environmental justice efforts and more in this story.